Web Design Elements You Should Avoid
Having on Your Site
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As a web designer, you should design your websites to give your
visitors the greatest ease of use, the best impression and most
important of all a welcoming experience.
History: Article | NOV 19/06
Edited : Lonnie A | MAR 26/09
It doesn't matter if you had the greatest product in the whole
world -- if your website is poorly done you won't be able to
sell even one copy of it because visitors will be driven off
your website by the lousy design.
When I'm talking about a "good design", I'm not only talking
about a good graphical design. A professional web design will
be able to point out that there are many components which
contribute to a good website design -- accessibility design,
interface or layout design, user experience design and of
course the most straightforward, which is graphic design.
Hence, I have highlighted some features of the worst web
designs I've come across. Hopefully, you will be able to
compare that against your own site as a checklist and if
anything on your site fits the criteria, you should know it's
high time to take serious action!
1) Background music
Unless you are running a site which promotes a band, a CD or
anything related to music, I would really advise you to stay
away from putting looping background music onto your site. It
might sound pleasant to you at first, but imagine if you ran a
big site with hundreds of pages and every time a visitor
browses to another page on your site, the background music
starts playing again.
If I were your visitor, I'd just turn off my speakers or
leave your site. Moreover, they just add to the visitors burden
when viewing your site -- users on dial up connections will
have to wait longer just to view your site as it is meant to be
viewed.
2) Extra large/small text size
As I said, there is more to web design than purely graphics
-- user accessibility is one big part of it too! You should
design the text on your site to be legible and reasonably sized
to enable your visitors to read it without straining their
eyes. No matter how good the content of your website or your
sales copy is, if it's illegible you won't be selling
anything!
3) Popup windows
Popup windows are so blatantly used to display
advertisements that in my mind, 90% of popup windows are not
worth my attention so I just close them on instinct every time
each one manages to pass through my popup blocker (yes, I do
have one like many users out there!) and, well, pops up on my
screen.
The only time you should use a popup is when you are selling
a specific product. A mini-page within your website is an
ideal place to use them. Why? Well... it makes sense to the
visitor! Its a sales pitch and it should after all... be part
of the procedure. However, putting popups on your content pages
is a HUGE No-No!
Imagine if you had a very important message to convey and
you put it in a popup window that gets killed most of the time
it appears on a visitor's screen. Your website loses its
function immediately!
In concluding this article, let me remind you that as a
webmaster your job is to make sure your website does what it's
meant to do effectively. Don't let some minor mistakes stop
your site from functioning optimally!
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